Politics, as they say “Is a dirty game”. People attach a lot of passion and loyalty to a particular party and are ready to defend it at all times and at all cost. For this reason, if you choose to affiliate your company or brand with Party A or B, you do it at your own cost. As a business person, your political affiliation should be detached from your business activities for the following reasons.
BUSINESS GOES DOWN WHEN POLITICAL PARTY IS OUT OF POWER
When your party is in power, your business will be running smoothly and you will be getting contracts every now and then. But ask yourself, what will be your ordeal when your political party is voted out of power? Since you have affiliated your company or brand to a particular Political party, the new party will not be comfortable having dealings and awarding contracts to you. Therefore, the way the contracts used to flow when your company was in power will reduce drastically and this will cost you a lot. But when you detach your business from any political activity of any sort, any party that comes into power can easily work with you.
YOUR BUSINESS WILL BE LIMITED TO A FEW GROUP OF CUSTOMERS
Since you are for party A or B, you sure will have limited group of customers. Customers who belong to an opposing party, will not like to do business with you. Your customers might be solely people who belong to your political party. This is not good for business. A business should be able to have customers from all walks of life irrespective of their political affiliations. This brings in more income as compared to having only those in your party doing business with you. To be a successful Businessman, you should have customers in a wider range not in a limited one.
HATRED AND DISCREDIT FROM OPPOSING PARTY MEMBERS
Due to your affiliation to a political party, it is normal for opposition members to discredit your business to benefit themselves. Especially when in their party, they also have a company who offers the same services as you. They will find ways and means to sabotage you, so that theirs will progress. This will go a long way to affect your business badly and cost you to run at a lost. If you are not lucky the business will close down.
Political affiliations are best kept to yourself, if you want to succeed as a business person. It should not be attached to your business else it will be difficult to succeed when your political party is out of power.